Sans Normal Venon 7 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Telder HT Pro' by Huerta Tipográfica, 'Mundo Sans' by Monotype, and 'Plusquam Sans' by Typolis (names referenced only for comparison).
Keywords: branding, packaging, editorial, ui, posters, friendly, casual, modern, approachable, lively, warm emphasis, easy readability, modern casual, rounded, soft, humanist, slanted, open.
A rounded, slanted sans with soft terminals and smooth, low-contrast strokes. Curves are generously circular and the joins stay clean, giving counters an open, airy feel. The italic construction reads as a true drawing rather than a simple oblique, with a lively forward rhythm and slightly varied letterfit that produces an organic texture in words. Uppercase forms are simple and geometric-leaning, while lowercase shows more humanist shaping with single-storey a and g and a clear, looped descender on j.
Well-suited to brand identities, packaging, and promotional headlines that want an upbeat, personable voice. It also works for editorial callouts and short-to-medium UI text where a friendly italic presence is desired, especially in quotes, captions, and emphasis.
The overall tone is friendly and informal, with a brisk forward motion that suggests ease and momentum. Its rounded geometry keeps it approachable rather than technical, making it feel contemporary and conversational.
The design appears intended to deliver an easygoing italic sans that remains highly readable while adding warmth and motion. Its rounded forms and straightforward construction prioritize clarity, with just enough character in the slant and spacing to feel distinctive.
Figures follow the same rounded, slanted logic as the letters, with smooth curves and clear silhouettes that stay consistent in color. The design maintains strong legibility in running text due to open apertures and uncomplicated forms.