Slab Contrasted Piva 10 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Clab' by Eko Bimantara, 'Publica Slab' by FaceType, 'Equip Slab' by Hoftype, 'Egyptian Slate' by Monotype, 'Pepi/Rudi' by Suitcase Type Foundry, and 'Clinto Slab' by XdCreative (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, sturdy, confident, traditional, collegiate, industrial, impact, readability, heritage, ruggedness, display, blocky, bracketed, rounded, compact, punchy.
A heavy, slab-serif design with broad proportions and compact counters that create a dense, dark typographic color. Serifs are rectangular and strongly bracketed into the stems, with softened corners that keep the shapes from feeling harsh. Curves are full and round (notably in O/C/G and the bowls of b/p/q), while joins and terminals stay squared and decisive, producing a robust, sign-like rhythm. The lowercase is sturdy and straightforward, with short, solid extenders and simple, workmanlike details.
Best suited to display settings such as headlines, posters, labels, and branding where strong presence and sturdy letterforms are desired. It can also work for short blocks of text at larger sizes, where the heavy serifs and dense color read as intentional and emphatic.
The overall tone is bold and dependable, leaning classic and utilitarian rather than delicate or refined. It evokes vintage printing and collegiate/athletic lettering cues, projecting authority and straightforwardness in headlines.
The design appears intended to deliver a bold, traditional slab-serif voice with strong readability and an unmistakably solid silhouette. Its bracketed slabs and rounded corners suggest a balance between ruggedness and approachability for impactful display typography.
The numerals are chunky and highly legible, matching the blocky slab structure and maintaining consistent weight with the caps. In text, the strong slabs and tight interior spaces amplify the font’s presence, especially at larger sizes where the bracketed serifs and rounded joins become a key part of its character.