Sans Other Asmir 5 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, packaging, posters, kids, branding, playful, friendly, quirky, informal, chunky, approachability, handmade feel, display impact, whimsy, rounded, blobby, soft corners, wobbly, hand-drawn.
A heavy, soft-edged sans with rounded terminals and subtly irregular geometry that gives each glyph a slightly off-kilter, hand-cut feel. Curves are broad and full, counters are generally open, and strokes keep an even, low-contrast thickness. The rhythm is lively rather than rigid: widths and internal shapes vary a bit from letter to letter, and many forms show gentle tilt or swelling that reads as intentionally imperfect. Uppercase forms are compact and blocky, while the lowercase keeps simple, single-storey constructions (notably a and g) with sturdy stems and generous bowls.
Best suited for headlines, posters, packaging, and brand marks where a friendly, handcrafted voice is desired. It can work for short text blocks and captions when set with ample size and spacing, but its intentionally irregular rhythm favors display use over dense, small-size typography.
The overall tone is warm and approachable, with a playful, slightly eccentric personality. Its uneven, “crafted” feel suggests casual energy—more cartoonish and fun than formal or technical—while staying clear enough for short bursts of reading.
The design appears intended to deliver a bold, approachable display sans with a hand-made, slightly whimsical texture—prioritizing personality and warmth while maintaining straightforward letterforms for quick recognition.
Round letters like O, Q, and a show prominent, smooth bowls with dark color, and diagonals (K, V, W, X) have a lively, slightly wavy stance. Numerals are similarly chunky and friendly, designed to match the informal texture of the alphabet rather than a strict geometric system.