Sans Normal Likan 3 is a very bold, normal width, medium contrast, italic, tall x-height font visually similar to 'FF Zwo' by FontFont, 'Big Vesta' by Linotype, 'Negara Serif' by Monoco Type, and 'Acto' and 'Diple' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, assertive, contemporary, energetic, friendly, impact, momentum, modernity, clarity, display, oblique, rounded, compact, smooth, punchy.
A heavy, right-leaning sans with smooth, rounded curves and compact counters that keep forms dense and highly legible at display sizes. Strokes are broadly uniform with subtle modulation, and terminals are clean and blunt rather than calligraphic. The proportions feel sturdy and slightly condensed in the bowls, while the spacing and rhythm stay consistent across uppercase, lowercase, and figures. Lowercase shapes show a tall mid-zone presence, with simple, modern constructions and minimal ornament.
Best suited to headlines, posters, branding marks, and packaging where strong emphasis and momentum are needed. It can also work well for sports-themed graphics, promotional banners, and short editorial callouts where a compact, punchy italic presence improves hierarchy.
The overall tone is bold and forward-moving, with a sporty, high-impact voice that reads confident and contemporary. Its rounded construction adds approachability, balancing the weight and slant so it feels energetic rather than severe.
The design appears intended to deliver maximum impact with a fast, oblique stance while preserving clarity through simple sans forms and rounded geometry. It prioritizes bold presence and consistent rhythm for attention-grabbing display typography.
The slanted structure and tight internal spaces give the font strong color on the page, making it most effective when set with generous tracking or at larger sizes. Numerals match the letters in weight and curvature, supporting cohesive headline and short-form typographic systems.