Sans Normal Ornab 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Gibstone' by Eko Bimantara, 'Peridot Latin' and 'Peridot PE' by Foundry5, 'Allrounder Grotesk Compressed' by Identity Letters, and 'Nuber Next' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, bold, friendly, confident, modern, playful, impact, clarity, modern branding, display emphasis, simplicity, geometric, rounded, blocky, high impact, compact.
This typeface is a heavy, geometric sans with broad, even strokes and rounded curves throughout. Counters are relatively tight, giving letters a compact, dense color on the page, while terminals remain clean and unadorned. Circular forms (O, o, 0) read as near-elliptical with consistent thickness, and diagonals (A, V, W, Y, z) feel sturdy and slightly compact rather than airy. The lowercase is straightforward and readable with simple, sturdy joins; the dot on i/j is round and the overall spacing favors a solid, headline-ready rhythm.
It works best for large-scale applications where strong weight and compact rhythm are an advantage—headlines, posters, signage, packaging, and bold brand lockups. It can also serve for short UI labels or calls-to-action when a dense, high-impact look is desired, though longer passages may feel heavy due to tight internal space.
The overall tone is assertive and upbeat, combining a sturdy, no-nonsense presence with approachable roundness. It feels contemporary and energetic, with a poster-like punch that stays friendly rather than aggressive.
The design appears intended to deliver maximum impact with a clean geometric structure, prioritizing clarity of silhouette and a confident, contemporary voice. Its restrained detailing and rounded construction suggest a versatile display sans aimed at modern branding and attention-grabbing typography.
At text sizes the dark typographic color is pronounced, and enclosed shapes like e, a, s, and 8 can appear tightly packed due to the small counters. Numerals are bold and blocky with clear silhouettes suited to short, prominent uses.