Sans Normal Biruh 1 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: branding, packaging, posters, headlines, children’s media, friendly, approachable, playful, casual, quirky, approachability, informality, display clarity, personality, rounded, soft, chunky, bubbly, hand-drawn.
A rounded sans with soft, slightly irregular contours and gently tapered terminals that give the strokes a subtly hand-made feel. Curves dominate the construction, with generous bowls and open counters; straight strokes are steady but not rigid, contributing to an organic rhythm across words. Proportions are compact and sturdy, with a mild bounce in character widths and spacing that adds warmth without sacrificing clarity. Numerals follow the same rounded, informal logic, staying bold and legible at display sizes.
Well-suited to branding and packaging that needs an approachable, cheerful personality, as well as posters and short headlines where the rounded forms can read clearly and add charm. It can also work for children’s media, casual editorial callouts, and friendly UI or in-app headings where a soft, human tone is desired.
The tone is friendly and informal, leaning playful rather than strict or technical. Its soft shapes and minor irregularities feel welcoming and human, suggesting a conversational voice suitable for lighthearted messaging.
The font appears intended to deliver a warm, rounded display voice with a touch of hand-drawn irregularity—prioritizing approachability and character while keeping letterforms straightforward and readable.
The design favors smooth joins and rounded corners over sharp geometry, which helps maintain a cohesive, cushioned texture in continuous text. The overall color on the page is even and solid, with enough openness in the forms to keep the sample paragraph readable while still feeling distinctly characterful.