Sans Superellipse Abkiz 7 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Articulo' by Gilar Studio, 'Kirkly' by Kirk Font Studio, and 'Informative' by Latinotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, modern, confident, approachable, clean, soft geometry, high impact, approachability, clarity, rounded, soft-cornered, geometric, compact, chunky.
This typeface is a heavy, rounded sans with superellipse-driven curves and softly squared terminals. Strokes are broadly even, producing dense, dark silhouettes, while counters stay open enough to keep letters from clogging at display sizes. Curves tend toward rounded-rectangle geometry (notably in O/C/G and the bowls of B/P/R), paired with straight-sided verticals that give the design a compact, sturdy stance. The lowercase uses single-storey a and g, with simple, solid forms and minimal detailing, and the numerals follow the same rounded, weighty construction.
It works best for short-to-medium setting where strong presence and a smooth, rounded texture are desirable—such as headlines, brand wordmarks, packaging, and wayfinding or signage. The uniform stroke and compact shapes also make it suitable for UI titles and promotional copy where a friendly, modern voice is needed.
The overall tone is friendly and contemporary, with a confident, slightly playful softness coming from the rounded corners and roomy curves. It reads as straightforward and dependable rather than delicate, making it feel modern and approachable.
The design appears intended to deliver a contemporary geometric feel with softened, superellipse-like forms that maintain impact without looking harsh. Its construction prioritizes consistent rhythm and high visual solidity for attention-grabbing display typography that still feels approachable.
Capitals appear wide and stable with strong horizontals, and the diagonals (A, V, W, X, Y) are cut cleanly without sharp joins. The lowercase j has a pronounced descender and the q has a clear, simple tail, while punctuation in the sample text shows the font holds its color well in dense settings.