Sans Normal Bodaj 20 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Innova' by Durotype, 'Monto Grotesk' by Lucas Tillian, and 'MVB Embarcadero' by MVB (names referenced only for comparison).
Keywords: ui text, body copy, signage, forms, presentations, neutral, modern, functional, clean, friendly, everyday utility, clear legibility, neutral voice, systematic design, geometric, rounded, open counters, balanced, even rhythm.
This sans serif has clean, largely geometric construction with rounded bowls and open counters. Strokes are even and consistent, with minimal modulation and smooth curves that give the forms a clear, steady rhythm. Uppercase shapes are straightforward and well-proportioned, while lowercase characters follow a simple, contemporary model with single-storey forms where expected and clear, unobtrusive terminals. Numerals are plain and legible, matching the overall restrained, systematic look.
It suits interface copy, product text, and general-purpose editorial use where an unobtrusive sans is needed. The clear letterforms and open counters also make it a practical choice for signage, dashboards, documentation, and presentation materials that must stay readable across sizes and viewing conditions.
The tone is neutral and contemporary, prioritizing clarity over personality. Its rounded geometry adds a mild friendliness, but the overall impression remains utilitarian and matter-of-fact rather than expressive or decorative.
The design intention reads as a dependable, general-purpose sans with geometric influence, built to perform consistently in continuous reading and everyday system-like applications. It aims for broad legibility and a calm typographic voice without drawing attention to stylistic quirks.
Spacing appears comfortable and predictable in running text, supporting a steady texture at paragraph sizes. The design avoids quirky details, leaning on familiar skeletons and broad, open interior shapes for readability.