Sans Normal Ordib 10 is a very bold, normal width, low contrast, upright, tall x-height font.
Keywords: headlines, posters, branding, packaging, signage, friendly, confident, playful, chunky, modern, high impact, approachable tone, display clarity, modern branding, geometric, rounded, blunt, compact, sturdy.
A heavy, geometric sans with broad, rounded forms and blunt terminals. Curves are smooth and generously radiused, while joins and corners stay clean and simplified, giving letters a solid, poster-like silhouette. Proportions lean compact with a large x-height and relatively short extenders, producing dense, even texture in paragraphs and tight headlines. Counters are moderately open for the weight, and the overall rhythm is steady and uniform, with minimal stroke modulation and straightforward construction across caps, lowercase, and numerals.
This font performs best in headlines and short blocks of text where its mass and rounded geometry can deliver impact—such as posters, retail signage, packaging, and bold brand wordmarks. It can also work for UI labels or callouts when a friendly, high-emphasis voice is needed, especially at medium-to-large sizes.
The tone is upbeat and approachable, with a sturdy confidence that feels contemporary rather than formal. Its soft geometry and chunky presence read as friendly and slightly playful, making it well-suited to energetic messaging without becoming decorative.
The design appears intended to provide a strong, modern sans voice with softened geometry—combining high impact with approachability. Its simplified shapes and compact proportions suggest a focus on clear, emphatic display typography that remains cohesive across letters and numbers.
Uppercase shapes emphasize broad curves and strong verticals, and the lowercase maintains the same simplified geometry for consistency at display sizes. Numerals match the weight and roundness, supporting a cohesive typographic color in mixed alphanumeric settings.