Sans Normal Waluj 2 is a regular weight, normal width, medium contrast, upright, normal x-height font.
Keywords: ui text, branding, packaging, signage, editorial, friendly, casual, clean, approachable, contemporary, everyday readability, friendly neutrality, modern utility, broad versatility, soft terminals, rounded joins, humanist, open counters, lively rhythm.
This typeface presents a clean sans structure with subtly softened terminals and gently rounded joins that keep the overall texture warm rather than clinical. Curves are smooth and fairly circular, while straights remain firm, producing a balanced, moderate stroke modulation. Counters are generally open and spacious (notably in C, G, e, and s), helping legibility, and the lowercase shows a straightforward, readable build with a single-storey a and g. Proportions feel even and steady, with slightly generous apertures and a calm, consistent baseline presence across letters and numerals.
It works well for interface labels, product and brand applications, and general-purpose display and text settings where a neutral-but-warm sans is desired. The open counters and soft terminals support comfortable reading in paragraphs while staying crisp enough for headings and signage.
The overall tone is friendly and informal without becoming playful or quirky. Its softened finishing and open shapes give it an approachable, everyday voice suited to modern, people-focused communication.
The design appears intended to provide a versatile sans with round, friendly geometry and restrained detailing—prioritizing clarity and accessibility while adding a mild warmth through softened terminals and open apertures.
Distinctive details include a simple, unadorned uppercase set with rounded geometry, a clean, modern numeral style, and a lowercase t with a compact crossbar and softly curved foot. The ampersand follows the same rounded, straightforward construction, matching the font’s restrained, practical character.