Sans Superellipse Okduj 7 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Orgon' and 'Orgon Plan' by Hoftype (names referenced only for comparison).
Keywords: ui labels, app branding, signage, packaging, posters, techy, friendly, modern, utilitarian, compact, ui clarity, geometric system, modern branding, friendly tech, high impact, rounded, square-ish, soft-cornered, geometric, high-contrast (shape).
A rounded, geometric sans with a strong superellipse construction: bowls and counters read as rounded rectangles rather than true circles. Strokes are consistently heavy and even, with broad curves, squared terminals softened by generous corner radii, and minimal modulation. The overall rhythm is compact and orderly, with wide joins and simplified forms that keep silhouettes clean at display sizes. Numerals follow the same squarish-rounded logic, with open, sturdy shapes and flat-ish horizontal cuts.
It suits interfaces, dashboards, and product labeling where a sturdy, high-impact sans is needed with softened geometry. The weight and simplified shapes also work well for branding, short headlines, wayfinding, and packaging where clarity and a contemporary feel are priorities.
The tone is modern and technical while staying approachable. Its softened corners and consistent geometry give it a friendly, product-oriented feel, evoking contemporary UI typography and industrial design rather than editorial or calligraphic expression.
The design appears intended to translate a rounded-rectangle/superellipse geometry into a bold, highly legible sans for modern digital and industrial contexts, prioritizing consistency, simplicity, and strong silhouettes.
Round letters like O/C/G show a distinctly squarish curvature, and the lowercase set favors straightforward, engineered shapes over humanist detailing. Diacritics and punctuation shown in the sample maintain the same rounded-rectilinear vocabulary, supporting a cohesive, system-like texture across lines.