Slab Contrasted Vuru 3 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Bogue Slab' by Melvastype (names referenced only for comparison).
Keywords: posters, headlines, signage, logos, packaging, western, circus, poster, vintage, playful, high impact, retro feel, display emphasis, friendly boldness, chunky, bracketed, ink-trap hints, rounded corners.
A chunky slab-serif display face with heavy, squared forms and strongly bracketed serifs. Strokes show noticeable modulation, with thick verticals and slightly lighter joins that help open counters at large sizes. Terminals are blunt and rounded at the corners, giving the letters a carved, stamp-like solidity. The rhythm is broad and assertive, with generous widths and compact internal shapes that keep the alphabet feeling dense and punchy.
Best suited for posters, headlines, and signage where bold presence and a vintage display character are desired. It can also work for logos and packaging that benefit from a robust, old-timey slab-serif voice, especially in short phrases or large-scale applications.
The overall tone feels classic and showy, with a nostalgic flair reminiscent of old posters and marquee lettering. Its weight and slab structure read confident and a bit theatrical, while the softened corners add friendliness and humor rather than severity.
The design appears intended to deliver maximum impact with a nostalgic, poster-oriented slab-serif look—balancing heavy structure with softened details to remain approachable and legible at large sizes.
In text settings, the dense color and tight interior spaces make it happiest at display sizes, where the counters and bracketed serifs can breathe. Numerals and capitals carry the same rugged, blocky personality, supporting emphatic headings and short bursts of copy.