Sans Superellipse Hobab 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Whitney' by Hoefler & Co.; 'Corpid', 'Taz', and 'TheSans' by LucasFonts; and 'Bajazzo' and 'Bajazzo Rounded' by Schriftlabor (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, display ui, friendly, confident, playful, modern, lively, soft impact, approachability, headline punch, brand friendliness, modern display, rounded, chunky, compact, soft corners, high impact.
A heavy, rounded sans with compact proportions and soft, squared curves that keep counters open even at thick stroke weights. Curves tend toward superellipse-like bowls, giving letters like O, C, G, and e a smooth, cushiony geometry, while terminals and joins stay blunt and sturdy. The overall rhythm is energetic and slightly bouncy, with subtle irregularities in curves and diagonals that keep the texture from feeling overly mechanical. Numerals follow the same chunky, rounded construction, with strong silhouettes and simplified interior shapes for clarity.
Best suited for display roles where weight and rounded geometry can do the work: headlines, posters, logos, packaging, and bold callouts in interfaces. It can also function for short bursts of copy (labels, captions, feature lists) when ample spacing is available, but its dense weight is most effective at larger sizes.
The font projects a friendly, approachable confidence—bold without feeling aggressive. Its soft corners and inflated shapes give it a playful, contemporary tone that reads as welcoming and informal, well-suited to upbeat branding and attention-grabbing headlines.
The design appears intended to deliver maximum impact with a softened, friendly voice—combining chunky strokes and rounded superellipse forms to stay legible while feeling contemporary and approachable.
Wide bowls and sturdy verticals create strong word shapes, while the rounded-rectangle logic keeps forms consistent across uppercase, lowercase, and figures. The design maintains legibility through generous counters and clear differentiation between similar characters (for example, the compact, rounded forms of a/e/o versus the straighter i/l stems).