Sans Normal Ibloy 2 is a light, normal width, medium contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, headlines, advertising, friendly, casual, modern, approachable, lively, warmth, approachability, motion, informality, modernity, rounded, soft, humanist, open apertures, monolinear feel.
A slanted, rounded sans with smooth, continuous curves and softened terminals throughout. Strokes keep an even, clean rhythm with modest contrast and a lightly calligraphic feel, producing a consistent italic flow across uppercase and lowercase. Counters are generally open and generous, with simple geometric construction in round letters and gently tapered joins in diagonals. Figures are straightforward and readable, matching the same smooth, slightly playful curvature as the letters.
Works well for branding and packaging that benefits from a warm, modern voice, and for headlines or short passages where a lively italic texture is desirable. It also fits posters, social graphics, and advertising copy where an approachable, energetic tone helps the message feel less formal.
The overall tone is friendly and informal, with an easy handwritten energy while remaining neat and controlled. Its steady slant and rounded shapes give it a personable, upbeat character suited to contemporary, approachable communication.
The design appears intended to provide an italic sans that feels human and inviting rather than strictly technical. By combining rounded geometry with a steady slant and smooth terminals, it aims to deliver readability with a casual, contemporary personality.
The italic angle is uniform and gives lines of text strong forward momentum without becoming overly cursive. Uppercase forms stay simple and clean, while lowercase adds personality through rounded bowls and soft entry/exit strokes, creating a lively but coherent texture in paragraphs.