Sans Normal Usgat 9 is a regular weight, normal width, medium contrast, italic, normal x-height font.
Keywords: ui text, editorial, branding, marketing, presentations, modern, clean, dynamic, neutral, approachable, emphasis, clarity, contemporary tone, versatility, rounded, humanist, oblique, open apertures, single-storey a.
A slanted sans with rounded, softly modeled curves and a smooth, even rhythm. Strokes are clean and moderately contrasted, with terminals that feel lightly tapered rather than blunt. The letterforms favor open apertures and generous internal counters, keeping shapes legible while the italic angle adds forward motion. Proportions are balanced with a moderate x-height, and the numerals follow the same rounded, contemporary construction for a consistent text color.
This font works well for UI and product copy where an italic style is needed for emphasis with minimal visual noise. It also suits editorial pull quotes, marketing collateral, and contemporary branding systems that want a clean sans voice with a touch of motion.
The overall tone is contemporary and understated, combining a professional clarity with a mild, friendly warmth. The italic slant reads as active and conversational rather than formal or calligraphic, making it feel energetic without becoming expressive or decorative.
The design appears intended to provide a modern italic companion that stays clear and utilitarian, prioritizing legibility, smooth curves, and a consistent rhythm in both display snippets and continuous text.
Round characters like C, G, O, and Q are notably smooth and elliptical, and the lowercase shows a modern, simplified construction (including a single-storey “a”). In running text the spacing and slant create a lively texture that suits emphasis while remaining readable over longer lines.