Serif Contrasted Upva 7 is a regular weight, wide, very high contrast, upright, normal x-height font visually similar to 'Chronicle Display' by Hoefler & Co., 'Contane Text' by Hoftype, 'Basilia' by Linotype, and 'Basilia' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, magazine, fashion, luxury branding, posters, elegant, editorial, luxury, dramatic, classic, display refinement, editorial tone, brand prestige, dramatic contrast, didone-like, vertical stress, hairline serifs, crisp, sculpted.
A refined serif with pronounced thick–thin modulation and a strong vertical axis. Stems are bold and steady while hairlines and serifs drop to very fine strokes, creating crisp edges and bright internal whites. Serifs are narrow and sharp, often finishing in tapered points, and joins are clean with minimal bracketing. The letterforms feel generously proportioned with relatively wide caps and open counters, while the lowercases maintain a moderate x-height and a lively rhythm from the contrast. Figures show the same high-contrast construction, with curving forms (like 3, 8, 9) emphasizing the dramatic stroke transitions.
Best suited to headlines, titles, pull quotes, and other display typography in magazines, fashion contexts, and premium brand identities. It can also work for short, carefully set text blocks where contrast is a deliberate stylistic choice, especially in print or high-resolution digital settings.
The overall tone is polished and high-end, with a distinctly editorial sophistication. Its dramatic contrast and razor-thin details give it a fashionable, display-forward personality that feels formal, modern-classic, and attention-grabbing.
This font appears designed to deliver a contemporary take on classic high-contrast serif styling, prioritizing sharp detail, vertical emphasis, and glamorous punch. The consistent contrast language across capitals, lowercase, and numerals suggests a focus on cohesive editorial and branding use rather than utilitarian text setting.
The design reads best when given room to breathe: thin strokes and sharp terminals become a defining feature at larger sizes and in high-quality output. The sharpness of diagonals and the pin-thin serifs contribute to a precise, brittle elegance rather than a warm or rustic feel.