Sans Superellipse Usja 2 is a bold, wide, medium contrast, upright, normal x-height font.
Keywords: headlines, logos, posters, packaging, sports branding, techy, industrial, futuristic, sporty, utilitarian, strong impact, technical clarity, geometric uniformity, modern branding, squared, rounded corners, modular, compact apertures, stencil-like joints.
This typeface is built from sturdy, geometric forms with a rounded-rectangle (superelliptical) skeleton. Strokes are consistently heavy with crisp terminals, while corners are softened into uniform radii, producing a clean, machined feel. Counters tend toward squarish ovals, and many letters show compact apertures and tight internal spaces that emphasize solidity. Diagonals (as in A, K, V, W, X, Y) are sharp and clean, pairing with mostly straight-sided verticals and horizontals to keep the rhythm structured. Numerals echo the same rounded-square logic, with simplified, blocky shapes and clear separation between similar forms.
It suits bold headlines, brand marks, product labeling, and poster typography where a tough, contemporary voice is needed. The squared, rounded geometry also works well for UI-style graphics, signage, and packaging systems that benefit from a consistent, modular look.
The overall tone is technical and purposeful, like labeling on equipment, digital dashboards, or performance branding. Rounded corners temper the rigidity, but the dominant impression remains assertive, engineered, and modern. It reads as confident and functional rather than friendly or calligraphic.
The design appears intended to deliver a strong geometric presence using rounded-rectangle anatomy—combining the efficiency of a sans with a futuristic, industrial edge. Its forms prioritize uniformity and punch, aiming for high-impact display use while maintaining enough structure for short passages.
Several glyphs incorporate distinctive cut-ins and notched joins (notably in forms like G and Q), adding a slightly synthetic, display-driven character. The lowercase shows a straightforward, modern construction with minimal quirks, helping it hold together in short text while still feeling designed for impact.