Sans Normal Isfa 14 is a very bold, very wide, medium contrast, upright, tall x-height font visually similar to 'Muller Next' by Fontfabric, 'Arlen' by Groteskly Yours, 'Murs Gothic' by Kobuzan, and 'Otoiwo Grotesk' by Pepper Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, playful, retro, friendly, chunky, loud, display impact, retro feel, friendly tone, branding voice, rounded, bulky, soft corners, compact apertures, arched terminals.
A heavy, rounded sans with broad proportions and a compact internal rhythm. Strokes are thick and consistent, with softly squared corners and generous curves that create pill-like counters in letters such as O, o, and e. Many glyphs show subtly scooped or arched cuts on horizontals and diagonals, giving the forms a buoyant, molded look rather than a rigid geometric feel. Lowercase shapes are sturdy and high in x-height, with single-storey a and g, short extenders, and tight apertures that emphasize mass and cohesion in text.
Best suited to display work such as headlines, posters, logos, packaging, and short punchy statements where its mass and rounded personality can read clearly. It can work for playful branding and signage, especially at larger sizes, but may feel dense in small text due to compact counters.
The overall tone is bold and upbeat, with a distinctly retro, cartoon-adjacent flavor. Its rounded weight and bouncy detailing suggest friendliness and humor, while the wide stance and dense blackness deliver a confident, attention-grabbing presence.
The design appears intended to deliver maximum impact with a friendly, nostalgic voice—combining broad, rounded silhouettes with subtle carved-in details to keep the heavy weight from feeling static. It prioritizes bold presence and character over fine-detail legibility.
In longer settings the tight counters and compact apertures push the texture toward solid, poster-like color, making spacing and size important for clarity. Numerals match the same rounded, heavy construction, and the angled forms (K, R, X, Y, Z) keep the softened, sculpted cuts for a consistent voice.