Sans Normal Hogeb 9 is a regular weight, normal width, monoline, upright, short x-height font.
Keywords: ui text, branding, packaging, posters, headlines, friendly, modern, clean, playful, approachable, approachability, clarity, simplicity, modern neutrality, softened geometry, rounded, geometric, open apertures, soft terminals, airy.
A rounded sans with monoline strokes and softly finished terminals. Curves are built from near-circular bowls and smooth arcs, while straight strokes keep a clean, even rhythm. Proportions lean compact in the lowercase, with a notably modest x-height and open counters that help maintain clarity. Uppercase forms are simple and geometric, and the overall spacing feels balanced and uncluttered, giving lines of text a light, even texture.
Works well for user interfaces, product branding, and packaging where a clean sans is needed but a sharp, industrial feel is undesirable. It also suits short headlines and display copy, and remains comfortable in longer passages when set with adequate size and leading to accommodate the compact lowercase proportions.
The design reads as friendly and contemporary, with a gentle, non-technical warmth created by the rounded corners and calm, consistent stroke weight. It feels approachable and slightly playful without becoming decorative, making it suitable for brands that want a clean look with softened edges.
Likely intended as a versatile everyday sans that prioritizes smooth geometry and a friendly voice. The consistent monoline construction and rounded finishing suggest a focus on clarity and approachability across both display and text settings.
Round letters (like O/C/G) are very smooth and consistent, and the lowercase shows a simple, single-story construction where applicable, reinforcing an informal, accessible tone. Numerals follow the same rounded logic, with clear shapes and a straightforward, readable presence alongside text.