Sans Superellipse Olbem 3 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'Acumin' by Adobe and 'Motorway' by K-Type (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, industrial, utilitarian, punchy, compact, modern, space saving, high impact, modern utility, geometric clarity, squared, rounded, blocky, sturdy, monoline.
A compact sans with heavy, even strokes and rounded-rectangle construction that gives counters and bowls a superelliptical feel. Terminals are mostly blunt with softly radiused corners, producing a clean, machined silhouette rather than a calligraphic one. Curves are tight and controlled, joins are firm, and spacing appears restrained, yielding a dense, high-impact texture in text. Numerals and capitals share the same sturdy, squared-off rhythm, while the lowercase maintains clear, simple shapes with minimal modulation.
Works well for headlines, posters, and branded messaging that needs a condensed, authoritative voice with a modern edge. The sturdy shapes and compact fit also suit packaging, labels, and signage where space is tight and letterforms must remain legible and consistent.
The overall tone is utilitarian and industrial, combining friendliness from the rounded corners with a strong, no-nonsense presence. It feels contemporary and practical, suited to punchy communication where compactness and clarity are prioritized.
Likely designed to deliver a compact, high-impact sans with rounded-square geometry—balancing friendly radiused corners with an efficient, engineered structure for contemporary display and interface-forward uses.
Round letters such as O/C/G read as rounded boxes more than true circles, reinforcing a geometric, engineered character. The heavy weight and compact proportions create a dark typographic color at paragraph sizes, making it particularly assertive in headlines and short lines of copy.