Sans Normal Ofgir 7 is a very bold, normal width, low contrast, upright, tall x-height font visually similar to 'Gilam' by Fontfabric, 'Aventra' by Graphite, 'Gotham' by Hoefler & Co., 'MC Marfig' by Maulana Creative, and 'NuOrder' by The Northern Block (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, logos, confident, friendly, punchy, modern, playful, attention grab, approachability, bold display, clarity, rounded, heavyweight, soft corners, blocky, compact.
This typeface is a very heavy, rounded sans with compact proportions and large counters that stay open despite the weight. Curves are broadly circular and terminals tend to end in smooth, blunt cuts, giving letters a soft, inflated silhouette rather than sharp geometry. Strokes maintain an even thickness and the overall rhythm is steady, with sturdy verticals and wide bowls that keep the alphabet highly legible at display sizes. Numerals match the letterforms with bold, rounded shapes and simple constructions.
It works particularly well for bold headlines, poster typography, and branding where a warm but forceful voice is needed. The dense color and rounded shapes also suit packaging, product labels, and logo wordmarks that need to feel modern and inviting at a glance.
The overall tone is assertive and upbeat, combining a strong headline presence with a friendly softness. Its rounded forms and tight, punchy color create an approachable, contemporary feel that reads as energetic rather than formal.
The font appears designed to deliver maximum impact with a friendly, rounded voice: a simplified, heavy sans intended to read quickly and hold attention in display typography while maintaining clear counters and recognizable letter shapes.
The design favors clear, simplified silhouettes and generous interior space, which helps it hold up in short words and large settings. The heavy weight produces strong texture in paragraphs, making it best suited to brief blocks rather than long-form reading.