Sans Superellipse Runuh 10 is a regular weight, narrow, medium contrast, upright, normal x-height font visually similar to 'Neue Helvetica' and 'Neue Helvetica Paneuropean' by Linotype and 'Nuber Next' by The Northern Block (names referenced only for comparison).
Keywords: ui labels, headlines, signage, posters, branding, clean, utilitarian, modern, neutral, techy, space saving, modernization, neutrality, clarity, condensed, rounded corners, monolinear, closed apertures, high cap-height.
This typeface is a condensed sans with largely monolinear strokes and softly squared, superellipse-like curves. Rounds (C, O, G, e) read as rounded rectangles rather than pure circles, while verticals stay straight and confident, giving an efficient, engineered rhythm. Terminals are mostly blunt and clean, with tight, controlled apertures in letters like a, e, and s, and a tall cap presence that reinforces a compact, space-saving color in text. Figures follow the same compact construction, with simple, functional shapes and consistent stroke behavior.
It works well where horizontal space is limited—UI labels, navigation, packaging, and dense headlines—while still maintaining a clean, readable texture. The tall, compact forms and consistent stroke weight also suit wayfinding and modern editorial display settings where a controlled, efficient sans is desired.
The overall tone is neutral and pragmatic, with a modern, system-like clarity. Its softly squared curves add a subtle friendliness without becoming playful, keeping the voice professional and contemporary.
The design appears intended to provide a space-efficient, contemporary sans with a distinctive superellipse construction—balancing functional clarity with softened, rounded-rectangle curves for a modern, product-oriented feel.
The condensed proportions and relatively closed counters increase density, which can feel crisp and authoritative at display sizes. The rounded-rectangle geometry is especially noticeable in the bowls of B/P/R and the oval forms, creating a distinctive ‘technical’ softness compared with purely geometric grotesks.