Sans Superellipse Ehkim 12 is a bold, very narrow, low contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, packaging, signage, sporty, retro, energetic, confident, dynamic, space saving, impact, motion, branding, condensed, oblique, rounded, compact, punchy.
This typeface is a tightly condensed, forward-slanted sans with compact proportions and rounded, softly squared (superelliptic) curves. Strokes stay largely uniform in thickness, creating a solid, graphic texture, while terminals are clean and minimally tapered. Counters are relatively narrow and tall, and curves (notably in C, G, O, Q, and numerals) read as rounded rectangles rather than perfect circles. The overall rhythm is brisk and compressed, with a consistent slant and sturdy verticals that keep the forms crisp at display sizes.
It performs best in short, high-impact settings such as headlines, posters, sports identity systems, packaging callouts, and attention-grabbing signage. The condensed width helps fit long phrases into tight spaces, and the consistent stroke weight keeps the message bold and legible in display-driven layouts.
The tone is assertive and kinetic, with a sporty, poster-like energy that suggests motion and urgency. Its compact, slanted forms evoke retro athletic branding and bold headlines, balancing friendliness from the rounded geometry with a hard-driving, no-nonsense presence.
The design appears intended to deliver maximum impact in limited horizontal space while retaining a friendly, modern feel through rounded superelliptic shapes. The pronounced slant and compact construction emphasize speed and emphasis, making it suited to branding and editorial display where a strong, forward-moving voice is needed.
Uppercase forms feel particularly tall and compressed, while the lowercase maintains a practical, straightforward construction with single-storey shapes and open joins. Numerals follow the same condensed, rounded-rectangle logic, producing a cohesive headline color when letters and figures are mixed.