Sans Superellipse Harud 2 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Bio Sans' by Dharma Type, 'Panton' and 'Panton Rust' by Fontfabric, 'Neusa Neu' by Inhouse Type, 'Grovana' by Larin Type Co, and 'Raker' by Wordshape (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, modern, friendly, techy, sturdy, clean, impact, clarity, modernity, approachability, rounded, soft corners, geometric, high contrast-free, compact.
A heavy, geometric sans with rounded-rectangle (superellipse) construction in counters and outer curves. Strokes are uniform and dense, with smooth, softened corners rather than sharp terminals, producing a compact, blocky silhouette. Round letters like O/C/G read as squarish rounds; the uppercase shows broad proportions with tight internal spaces, while the lowercase keeps a straightforward, single-storey a and g and simple, sturdy joins. Numerals are similarly robust, with large bowls and minimal modulation for consistent texture at display sizes.
Best suited to headlines and short-form copy where its dense, rounded geometry can read large and impactful—such as posters, brand marks, packaging, app splash screens, and wayfinding. It can work for UI labels or navigation at medium sizes, but the tight counters suggest giving it adequate size and spacing for sustained readability.
The overall tone is contemporary and approachable, combining a tech-forward geometry with softened corners that feel friendly rather than severe. Its weight and compact shapes give it a confident, sturdy presence that reads as practical and modern.
The design appears intended to deliver a bold, contemporary sans voice with a softened geometric skeleton—prioritizing strong presence, clean shapes, and a friendly, modern character for brand and display-driven applications.
The rhythm is even and dense, with counters that can close up quickly at smaller sizes due to the heavy weight and compact apertures (notably in e, a, and s). Diacritics are not shown; punctuation appears in the sample with a strong, utilitarian feel that matches the letterforms.