Sans Normal Ommiw 10 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, modern, confident, approachable, robust, impact, approachability, clarity, modernity, friendly branding, rounded, soft corners, geometric, clean, chunky.
A heavy, rounded sans with smooth, continuous curves and blunt, softly squared terminals. Strokes are consistently thick with minimal modulation, and counters are open and generously sized, giving the letters a sturdy, high-ink presence. Uppercase forms are simple and geometric (notably circular O/C), while lowercase maintains compact, sturdy shapes with clear bowls and short, solid joins. Numerals follow the same rounded construction, with broad curves and stable verticals that keep the set visually uniform.
Best suited to display typography where its dense weight and rounded shapes can carry personality—headlines, posters, brand marks, packaging, and short callouts. It can also work for UI labels or signage when a friendly, high-visibility sans is desired, especially at medium to large sizes.
The overall tone is friendly and contemporary, pairing a confident weight with softened edges that keep it approachable. Its rounded geometry reads warm rather than technical, making it feel upbeat and easygoing while still substantial and attention-getting.
The design appears intended to deliver strong emphasis with a welcoming feel: geometric foundations and heavy strokes for impact, softened by rounded terminals and generous curves for approachability. It aims for clear, contemporary letterforms that read quickly while projecting a warm, modern identity.
The rhythm is even and blocky, with tight interior shaping that helps maintain clarity at display sizes. Round letters and bowls dominate the texture, while diagonals (like V/W/X/Y) remain thick and stable, reinforcing a cohesive, sturdy voice across the set.