Sans Normal Mili 14 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: posters, headlines, branding, packaging, signage, playful, chunky, retro, friendly, punchy, impact, approachability, retro flavor, brand presence, simplicity, rounded, geometric, blocky, bulky, soft corners.
A heavy, geometric sans with broad proportions and a compact, block-driven construction softened by large curves. Strokes are consistently thick, with rounded bowls and counters that read as punched-out shapes, giving the letters a dense, poster-like mass. Terminals are mostly blunt and flat, while round letters (O, C, G, Q, e) lean on near-circular forms; diagonals in V, W, X, Y, and Z are wide and sturdy rather than sharp. Spacing looks tight and the overall silhouette is highly uniform, emphasizing bold shapes and simplified interior details for strong impact.
Best suited for display work where bold shapes need to carry from a distance—headlines, posters, signage, and packaging. It also fits branding for playful or retro-leaning identities, especially when used in short phrases, logos, or impact-driven typographic layouts.
The tone is upbeat and attention-grabbing, with a friendly, cartoon-adjacent sturdiness. Its oversized forms and soft geometry evoke retro display typography and playful branding, while the dense weight adds a confident, shouty energy suited to big statements.
The design appears intended to maximize presence and immediacy through simplified geometry, dense strokes, and broad letterforms. It prioritizes a cohesive, high-impact rhythm over fine detail, aiming for a friendly, contemporary-retro display voice.
The design favors simplified apertures and relatively small internal spaces, which increases visual punch but can make dense text feel darker at smaller sizes. Numerals share the same chunky, rounded logic, with strong, stable shapes that read well in display settings.