Sans Superellipse Ilku 9 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Imago W1G' by Berthold, 'Etrusco Now' by Italiantype, 'Neue Haas Unica' and 'Neue Haas Unica Paneuropean' by Linotype, 'Address Sans Pro' by Sudtipos, and 'Heading Now' by Zetafonts (names referenced only for comparison).
Keywords: sports branding, posters, headlines, packaging, apparel, sporty, assertive, retro, energetic, punchy, impact, motion, display, branding, bold clarity, slanted, compact joins, rounded corners, ink-trap-like, tightly spaced.
A heavy, right-leaning sans with rounded-rectangle construction and softened corners. Strokes are thick and confident with subtle modulation and frequent diagonal cuts that create crisp entry/exit terminals. Counters are compact and slightly squarish, giving round letters a superelliptical feel, while joins and apertures stay relatively tight for a dense, high-impact texture. Numerals and capitals share a consistent, blocky rhythm, and the overall silhouette reads as sturdy and compressed in its internal spaces despite generous overall width.
Best suited for high-impact display use such as sports branding, event posters, promotions, bold product packaging, and apparel graphics. It also works well for short, emphatic UI labels or navigation where a strong, forward-leaning voice is desired, especially when given sufficient size and spacing.
The tone is bold and action-oriented, suggesting speed and pressure through the forward slant and clipped terminals. It carries a retro athletic/industrial flavor—loud, confident, and built for attention rather than subtlety.
The design appears intended to deliver maximum punch with a streamlined, modernized athletic look: rounded-rectangle forms for consistency and mass, plus angled terminals to imply motion and urgency. It prioritizes strong silhouettes and compact counters to stay readable and forceful in headline settings.
In the sample text, the dark color and tight counters produce strong word shapes at large sizes, while smaller sizes may need extra tracking to keep interiors from filling in. The diagonal terminals and rounded corners work together to keep the face both aggressive and friendly, balancing blunt weight with smooth geometry.