Sans Normal Lyreh 4 is a very bold, normal width, medium contrast, italic, normal x-height font visually similar to 'City Boys' and 'City Boys Soft' by Dharma Type, 'FF Dax' by FontFont, 'Clear Gothic Serial' by SoftMaker, 'Indecise' by Tipo Pèpel, 'TS Clear Gothic' by TypeShop Collection, and 'Marble' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, sports, packaging, sporty, bold, energetic, modern, confident, impact, momentum, attention, modernity, approachability, slanted, rounded, compact, sturdy, punchy.
This typeface is a heavy, right-slanted sans with broadly rounded forms and compact, muscular counters. Curves are smooth and continuous, with terminals that feel softly finished rather than sharp, giving the letterforms a cohesive, streamlined silhouette. The stroke behavior reads as consistently thick with subtle modulation, and the overall rhythm is tight and assertive, especially in the round letters and numerals. Uppercase proportions are broad and sturdy, while the lowercase maintains a clear, upright structure despite the slant, with simple, geometric construction throughout.
It performs best where strong emphasis is needed: headlines, poster copy, branding marks, and short bursts of text on packaging or promotions. The dense weight and slanted stance also make it a natural fit for sports-themed graphics and energetic campaign typography, especially at medium to large sizes.
The tone is energetic and high-impact, projecting speed and confidence through its forward slant and dense weight. It feels contemporary and sporty, with a friendly edge from the rounded shaping rather than a hard, technical look. The overall impression is attention-grabbing and promotional, suited to messaging that needs to feel bold and immediate.
The design appears intended to deliver maximum impact with a fast, forward-leaning stance while staying approachable through rounded geometry. It prioritizes bold presence and quick recognition over delicate detail, aiming for a clean, modern voice that reads as active and confident.
The italics are integral to the design rather than a mere mechanical slant, and the heavy weight creates strong color on the page. The numerals share the same rounded, compact character, supporting consistent emphasis in mixed text and headline settings.