Sans Superellipse Upfy 6 is a very bold, very wide, low contrast, upright, normal x-height font visually similar to 'QB One' by BoxTube Labs, 'Syd' by Haiku Monkey, 'Exofant' by Hazztype, 'Fordek' by Isolatype, 'Bantat' by Jipatype, and 'Snasm' by Typodermic (names referenced only for comparison).
Keywords: headlines, logos, posters, packaging, sports branding, techno, futuristic, industrial, sporty, assertive, impact, futurism, modern branding, strong signage, tech ui, squared, rounded, extended, geometric, modular.
A heavy, extended sans built from rounded-rectangle geometry. Curves resolve into soft corners rather than true circles, creating superellipse-like counters and terminals across the set. Strokes are consistently thick with minimal contrast, and joins are clean and sturdy, giving letters a compact, engineered feel. Openings and counters are relatively small for the weight, while horizontals and verticals keep a uniform, machined rhythm; the overall spacing feels broad and headline-oriented.
This design performs best at large sizes where its rounded-square details and tight counters stay crisp. It suits headlines, branding marks, product packaging, and promotional graphics that need a strong, modern punch. It can also work for UI titles or game/tech visuals, especially where a robust, geometric feel is desired.
The overall tone is bold and high-impact, with a distinctly tech-forward, sci‑fi edge. Its squared-but-rounded forms read as modern and engineered, suggesting speed, hardware, and digital interfaces more than editorial warmth. The voice is confident and attention-grabbing, suited to brands or messages that want to feel strong and contemporary.
The font appears intended as a display sans that maximizes impact through width, weight, and rounded-rectangular construction. Its consistent, modular shapes prioritize a futuristic, engineered aesthetic and strong silhouette recognition in short phrases.
Round letters and numerals lean toward squarish ovals, and terminals generally finish bluntly with rounded corners rather than tapering. The lowercase remains blocky and utilitarian, with single-storey constructions and minimal calligraphic influence, reinforcing a modular, display-driven character.