Sans Superellipse Haror 13 is a bold, normal width, monoline, upright, normal x-height font visually similar to 'Gilam' by Fontfabric, 'Orgon' and 'Orgon Plan' by Hoftype, and 'Brokman' by The Northern Block (names referenced only for comparison).
Keywords: headlines, branding, logos, packaging, posters, friendly, modern, confident, playful, clean, approachability, modernity, brand impact, clarity, simplicity, rounded, soft, chunky, compact, geometric.
A heavy, rounded sans with superellipse-driven curves and softened corners throughout. Strokes maintain an even thickness, producing a sturdy, graphic texture with minimal contrast. Counters are generous and smoothly squared-off, especially in round letters like O, Q, and G, while joints and terminals stay blunt and clean. Lowercase forms are simple and open, with a single-storey a and g and a small-shouldered r, giving the text a compact, contemporary rhythm.
Well suited for display typography where a friendly, modern presence is desired—brand marks, packaging, posters, and digital hero text. The strong, rounded shapes can also work for short UI labels and wayfinding-style callouts when generous spacing is available.
The overall tone is warm and approachable while still feeling assertive and contemporary. Its rounded geometry reads as friendly and slightly playful, with enough mass and clarity to feel confident in headlines and branding contexts.
The letterforms appear intended to deliver a contemporary geometric feel without the coldness of strict circles, using superellipse-like rounding to add warmth and approachability. The consistent stroke weight and simplified lowercase suggest a focus on bold legibility and a distinctive, brand-ready silhouette.
The design favors broad curves and straight-sided arcs, creating a consistent “rounded-rectangle” silhouette across both letters and numerals. Diagonals (A, V, W, X, Y) keep crisp joins without sharp terminals, and the figures follow the same soft, robust construction for a cohesive typographic voice.