Sans Normal Verid 15 is a regular weight, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, branding, packaging, posters, social media, friendly, modern, casual, approachable, lively, approachability, readability, contemporary tone, informal emphasis, humanist, rounded, soft corners, slanted, open apertures.
This typeface is a slanted sans with softly rounded terminals and a smooth, continuous stroke that keeps contrast subdued. Curves are generously drawn and open, giving counters and apertures a clear, airy feel, while straighter strokes stay slightly softened rather than sharply mechanical. Proportions lean practical and readable, with compact joins, a calm rhythm in text, and subtle width variation across glyphs that adds a natural, humanist cadence.
It works well for interface copy, product messaging, and editorial callouts where a clean sans is needed but a warmer, more personable voice is desired. The slanted construction also suits headlines, posters, and social media graphics where a sense of motion and friendliness can add emphasis without resorting to heavy styling.
The overall tone feels friendly and contemporary, with a casual forward motion from the slant and a gentle warmth from the rounded finishing. It reads as approachable and informal rather than corporate, suggesting ease, motion, and everyday clarity.
The design appears intended to provide an easygoing italic sans that balances modern simplicity with humanist softness. Its open forms and rounded terminals aim for clear reading in continuous text while retaining a distinct, upbeat character for display use.
Numerals follow the same rounded, low-contrast logic and sit comfortably alongside the letters, supporting a consistent texture in mixed text. The italic angle is noticeable but not extreme, helping maintain legibility while still conveying energy.