Sans Normal Nolis 18 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Acumin' by Adobe, 'AG Book W1G' by Berthold, 'Applied Sans' by Monotype, and 'Fonetika' by Tokotype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, modern, friendly, impactful, sporty, high impact, clear signage, modern branding, bold display, geometric, rounded, blocky, compact, clean.
A heavy, geometric sans with broad proportions and large, open counters. Curves are built from near-circular forms (notably in C, O, and G), paired with flat, squared terminals that keep the texture solid and even. Stroke joins are smooth and sturdy with minimal modulation, producing a dense, poster-like rhythm. Lowercase forms are simple and robust, with single-storey a and g and short, squared off shoulders and arms that emphasize clarity at large sizes.
Best suited to headlines, titles, and short blocks of copy where its weight and width can create strong hierarchy. It works well for branding systems, packaging, and signage that need immediate readability and a contemporary geometric voice.
The overall tone is bold and straightforward, with a friendly geometric softness that keeps it approachable despite its mass. It reads as contemporary and energetic, suited to attention-grabbing messaging without feeling ornate or delicate.
The design appears intended as a high-impact display sans that combines geometric construction with sturdy, simplified details for clear reproduction at large sizes.
Spacing appears generous for a display weight, helping maintain legibility in the sample text. Numerals are similarly hefty and rounded, with clear distinctions and a consistent, no-nonsense construction.