Sans Superellipse Fidew 2 is a bold, wide, low contrast, italic, tall x-height font visually similar to 'FS Industrie' by Fontsmith; 'Cedora' by Lafontype; 'Ambulatoria' by Pepper Type; and 'Bahn', 'Brock Pro', and 'Sans Beam' by Stawix (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, confident, contemporary, dynamic, industrial, impact, motion, modernization, approachability, robustness, rounded corners, oblique stress, compact apertures, soft geometry, headline weight.
A heavy, oblique sans with softly squared curves and rounded terminals that give counters a superelliptical feel. Strokes remain largely uniform, with minimal modulation and smooth joins, producing dense, sturdy letterforms. Proportions read slightly expanded, while the tall lowercase structure and compact apertures keep texture tight in setting. Curves are clean and controlled, and diagonals (as in V/W/Y and K) emphasize forward motion without becoming sharp or brittle.
Best suited to short, prominent lines—headlines, poster copy, product marks, and punchy branding—where its weight and oblique stance can carry the layout. It also works well for packaging and promotional graphics that need a modern, athletic emphasis, and for bold UI/marketing callouts where compact, high-contrast-free shapes stay robust.
The overall tone is assertive and energetic, with a streamlined, modern flavor. Its rounded-rectangle geometry adds a friendly softness to an otherwise tough, high-impact voice, landing somewhere between athletic branding and contemporary industrial graphics.
This design appears intended to deliver maximum impact with a contemporary, rounded-geometric structure, pairing an energetic oblique stance with soft-cornered forms for approachability. The goal seems to be a strong display sans that remains cohesive and legible in bold, fast-moving typographic layouts.
The italic angle is consistent across uppercase, lowercase, and figures, creating a cohesive slanted rhythm in text. Numerals share the same sturdy, rounded construction (notably the 0 with a diagonal slash), reinforcing a utilitarian, signage-ready character.