Sans Other Asmir 2 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, kids, branding, playful, quirky, friendly, handmade, casual, add personality, create warmth, informal display, handmade feel, rounded, bubbly, wonky, soft-cornered, chunky.
A heavy, rounded sans with a deliberately irregular rhythm and subtly shifting glyph widths. Strokes are monolinear and clean-edged, but the outlines show gentle wobble and off-axis shaping that makes counters and bowls feel slightly lopsided. Terminals tend to be blunt and softly curved, with compact joins and simplified interior spaces that keep the silhouette chunky and high-impact. Overall spacing feels open and forgiving, and the numerals match the same bouncy, uneven stance as the letters.
Best suited to display applications where personality matters more than strict regularity—posters, headlines, playful branding, packaging, and kid-focused materials. It also works well for short blurbs and callouts in editorial or social graphics when a friendly, informal voice is desired.
The font reads as cheerful and informal, with a cartoonish bounce that suggests spontaneity rather than precision. Its uneven geometry adds humor and warmth, giving text a personable, approachable tone suitable for lighthearted messaging.
The design intention appears to be a sans that maintains clear, familiar letterforms while adding deliberate irregularity for charm and motion. It aims to deliver a bold, approachable display texture that feels handmade without becoming hard to read.
In the sample text, the uneven baseline feel and subtle tilt-like distortions appear across both uppercase and lowercase, creating a consistent hand-drawn impression while staying legible. The bold massing and simplified forms favor strong word shapes over fine detail, especially at larger sizes.