Sans Other Poto 7 is a very bold, narrow, low contrast, italic, normal x-height font visually similar to 'EF Gigant' by Elsner+Flake (names referenced only for comparison).
Keywords: headlines, posters, sports branding, racing graphics, game titles, aggressive, motorsport, industrial, retro, techno, impact, speed, display, branding, futuristic, slanted, condensed, angular, blocky, oblique.
A compact, heavy sans with a pronounced rightward slant and tightly packed proportions. The letterforms are built from squared, angular strokes with frequent chamfered corners and clipped terminals, creating a faceted, mechanical silhouette. Counters are small and often rectangular, and the joins stay crisp and straight, giving the overall texture a dense, forward-leaning rhythm suited to short bursts of text. Numerals and capitals keep the same engineered, block-cut construction for a consistent, poster-like color.
Best used for headlines, logos, posters, and on-screen titling where a bold, high-speed aesthetic is desirable. It also fits sports and motorsport branding, product marks, and edgy packaging where compact width and strong presence help text hold its ground.
The design reads fast, loud, and kinetic—more like stenciled speed lettering than a neutral text sans. Its hard edges and aggressive slant evoke racing graphics, arcade-era sci‑fi titling, and industrial labeling where impact matters more than softness or nuance.
The likely intention is to deliver an assertive, condensed display sans that feels fast and mechanical, emphasizing angular construction and a forward-leaning stance for energetic branding and impactful short text.
The diagonal stress and clipped corners create distinctive internal shapes, especially in characters with bowls and diagonals, which adds personality but can reduce clarity at small sizes. The overall spacing appears tight, reinforcing a compact, high-energy line of type.