Sans Normal Vemir 10 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Aeroport' by Brownfox, 'Mazzard' and 'Mazzard Soft' by Pepper Type, and 'SK Reykjavik' by Salih Kizilkaya (names referenced only for comparison).
Keywords: branding, packaging, headlines, posters, social media, friendly, casual, modern, approachable, lively, approachability, modernity, readability, informal tone, rounded, soft, slanted, humanist, open.
A rounded, slanted sans with smooth, continuous curves and softly blunted stroke endings. The forms feel slightly humanist rather than strictly geometric, with open apertures and generous internal counters that keep the letters clear. Strokes are even and low-contrast, and the italic angle is consistent across caps, lowercase, and numerals. Proportions are moderately wide with calm spacing, giving the alphabet an easy, readable rhythm in both display and text settings.
This font works well for branding and packaging that needs a personable, modern voice, as well as headlines and short blocks of text where the italic energy can carry emphasis. It’s also well-suited to social media graphics, signage, and promotional layouts where a friendly, rounded texture helps maintain legibility while adding character.
The overall tone is warm and approachable, with an energetic forward slant that reads as informal and contemporary. Rounded detailing softens the texture, creating a friendly, conversational feel suited to upbeat messaging rather than strict formality.
The design appears intended to deliver a versatile italic sans that remains readable while projecting a warm, contemporary personality. Its rounded terminals and open forms suggest a focus on approachable communication, with enough consistency to function across a range of promotional and editorial uses.
Uppercase shapes are clean and simplified, while the lowercase shows more personality through single-storey constructions and rounded joins. Numerals match the same soft, open construction, producing a cohesive, non-technical texture across mixed-case and numeric content.