Slab Contrasted Ugri 11 is a very bold, wide, medium contrast, upright, normal x-height font visually similar to 'Alda' by Emigre, 'FF Kievit Slab' by FontFont, 'Diverda Serif' by Linotype, 'Amasis' and 'Amasis eText' by Monotype, and 'Dolly Pro' by Underware (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, book covers, assertive, industrial, vintage, editorial, rugged, impact, durability, display legibility, traditional tone, blocky, bracketed, ink-trap feel, compact, high-impact.
A heavy, slab-serif design with broad proportions and firm, rectangular terminals. Serifs read as sturdy and mostly bracketed, softening the joins while keeping a strong, block-like silhouette. Counters are relatively tight in letters like B, R, and e, and curves are full and weighty, giving round letters (O, Q, C) a dense, poster-ready presence. Stroke modulation is noticeable but controlled, with thick verticals and slightly lighter connecting strokes; small details like the short spur on G and the crisp beak-like arm on t add rhythm without becoming ornamental.
Best suited to display settings where density and impact are needed: headlines, posters, storefront or wayfinding signage, packaging, and book or album covers. It can also work for short pull quotes or section headers where a bold, traditional voice is desired.
The overall tone is confident and workmanlike, evoking traditional print vernacular and bold editorial display. It feels sturdy and practical rather than delicate, with a classic, slightly old-fashioned air suited to emphatic messaging.
The design appears intended to deliver maximum presence and legibility with a classic slab-serif structure, combining sturdy serifs and compact counters to create a strong typographic color in large sizes.
Numerals are strong and straightforward, matching the letterforms’ chunky slabs and rounded geometry. The lowercase maintains the same robust color as the capitals, with a sturdy, readable a and e and a compact, no-nonsense texture in running lines.