Sans Normal Bolul 7 is a regular weight, wide, low contrast, upright, normal x-height font visually similar to 'Neufile Grotesk' by Halbfett, 'Arbeit' by Studio Few, and 'NeoGram' by The Northern Block (names referenced only for comparison).
Keywords: ui text, signage, branding, editorial, presentations, modern, neutral, clean, friendly, practical, versatility, legibility, clarity, modern utility, neutral branding, geometric, open, rounded, sturdy, high legibility.
A clean sans with broadly geometric construction, smooth curves, and uniform stroke weight. The letterforms have generous widths and open counters, giving the design a steady, breathable rhythm in text. Terminals are largely straight and crisp, with round bowls that stay controlled rather than overly soft. Uppercase shapes read solid and balanced, while the lowercase keeps simple, efficient forms with clear differentiation between similar characters.
This face suits interface and product typography where clarity and steadiness are priorities, and it also works well for signage due to its open forms and clear character separation. The wide stance and even texture make it effective for headlines, presentation slides, and clean brand systems that want a contemporary, no-nonsense sans.
The overall tone is modern and neutral, leaning approachable rather than formal. Its straightforward shapes and open spacing feel practical and contemporary, with a mild friendliness coming from the round forms and uncomplicated details.
The design appears intended as a versatile, general-purpose sans that prioritizes legibility, even texture, and a contemporary geometric feel. Its restrained detailing suggests it aims to perform reliably across both display settings and longer lines of copy without calling attention to itself.
In the sample text, the font maintains even color and clarity at large sizes, with curves and straights joining cleanly and consistently. The numerals appear straightforward and highly legible, matching the same calm, utilitarian geometry as the letters.