Sans Normal Pabos 2 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, branding, posters, packaging, signage, friendly, modern, approachable, playful, confident, approachability, clarity, headline impact, brand warmth, rounded, soft corners, geometric, compact, sturdy.
A heavy, rounded sans with broad, even strokes and softly squared terminals. Curves are generously rounded and counters stay fairly open, giving letters a solid, compact silhouette without feeling cramped. The lowercase uses single-storey forms (notably a and g), with short ascenders/descenders and a steady rhythm that reads cleanly at larger sizes. Numerals are chunky and clear, with simple, geometric construction and minimal modulation.
Best suited to display roles where a bold, rounded voice is desirable—logos, brand wordmarks, packaging, posters, and short editorial headlines. It can also work for clear signage and UI highlights where strong presence and friendly tone matter more than compact text economy.
The overall tone is friendly and contemporary, with a slightly playful softness from the rounded corners. It feels confident and straightforward rather than technical, aiming for warmth and clarity in bold statements.
The design appears intended to provide an approachable, modern headline sans with softened geometry—delivering high impact while keeping a welcoming, non-aggressive texture through rounded terminals and simple, open letterforms.
Capitals have a stable, blocky presence with consistent corner rounding, and joins stay clean even where shapes narrow (as in K, R, and S). The sample text shows strong color and emphasis, making the design feel impactful in headlines while remaining legible due to open counters and uncomplicated forms.