Sans Normal Osden 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe; 'Dic Sans' by CAST; 'Jali Arabic', 'Jali Greek', and 'Jali Latin' by Foundry5; and 'JAF Bernini Sans' by Just Another Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, chunky, playful, retro, confident, impact, approachability, display, readability, retro flavor, soft corners, rounded terminals, compact, heavy, bouncy.
A heavy, compact sans with rounded, softly squared curves and consistently thick strokes. Letterforms lean on broad bowls and sturdy verticals, with gently eased corners that prevent the weight from feeling harsh. Apertures are moderately closed and counters are generous but not airy, producing a dense, poster-ready texture. The lowercase keeps simple, single-storey shapes (notably in a and g), and the numerals are bold, blocky, and highly legible at large sizes.
Best suited to headlines, logos, and short promotional copy where bold presence and quick readability matter. It works well for packaging, signage, and playful brand systems that want a friendly, sturdy voice, and it can hold up in large-scale print or simple on-screen hero text.
The overall tone is warm and approachable, with a buoyant, almost toy-like solidity. Its chunky shapes and rounded detailing suggest a retro display attitude—confident and loud without feeling aggressive.
The design appears intended as an approachable display sans that combines strong weight with softened geometry. Its simplified, rounded construction prioritizes immediate recognition and a lively, contemporary-retro feel for branding and editorial titling.
In text settings the rhythm is tight and weighty, creating strong dark bands and immediate impact. The forms remain clear in short lines and headlines, but the dense color and compact spacing can feel heavy in longer passages.