Slab Square Oklev 7 is a bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Cornet' by Berthold, 'Lenga' by Eurotypo, 'Campan' by Hoftype, 'Diverda Serif' by Linotype, 'Accia Flare' by Mint Type, and 'Hybrid' by ParaType (names referenced only for comparison).
Keywords: headlines, posters, editorial, packaging, branding, sturdy, confident, vintage, athletic, impact, readability, heritage, utility, authority, blocky, bracketed, high-ink, compact, robust.
A heavy slab-serif with compact proportions and strong, squared-off serifs that read clearly at both display and text sizes. Strokes are broadly even with subtle modulation, and corners are mostly crisp with modest rounding that keeps the shapes from feeling harsh. The uppercase forms are wide and stable with large counters, while the lowercase shows a classic serif rhythm with sturdy stems, a two-storey a, and a single-storey g; joins and terminals stay consistent and rectangular. Figures are weighty and straightforward, matching the letterforms with simple, open construction and strong baseline presence.
It performs especially well in headlines, subheads, and short blocks of copy where a strong typographic voice is needed. The robust slabs and open counters also make it suitable for editorial design, packaging, and branding systems that want a dependable, heritage-leaning presence.
The overall tone is solid and dependable, with an old-school, print-forward confidence. Its slab structure gives it a grounded, workmanlike character, while the generous weight and clear shapes add a punchy, attention-getting feel suited to bold messaging.
The design appears intended to deliver maximum impact with a classic slab-serif structure: strong serifs, clear counters, and a consistent, rectangular terminal language that stays readable while projecting authority.
Texture is dense and even, producing a strong typographic color in paragraphs and headlines. The serif treatment and sturdy joins emphasize horizontals and give the font a poster-friendly, authoritative voice without becoming overly decorative.