Sans Normal Videg 8 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Futura EF' by Elsner+Flake; 'Futura Now' by Monotype; 'Futura ND', 'Futura ND Alternate', and 'Futura Next' by Neufville Digital; 'Futura SB' and 'Futura SH' by Scangraphic Digital Type Collection; and 'Futura Round' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, energetic, sporty, modern, playful, impact, approachability, motion, clarity, modernity, rounded, geometric, soft corners, high impact, bouncy.
A rounded, forward-slanted sans with heavy strokes and smooth, simplified construction. Curves are broadly circular and generously opened, with softened joins and terminals that keep the forms approachable despite the weight. Proportions feel compact and sturdy, with slightly narrowed counters in letters like a/e/s and a consistent, even stroke that maintains strong color across words. The italic angle and subtle width variation between glyphs create a lively rhythm while preserving clear silhouettes in both uppercase and lowercase.
Best suited to display work where strong presence and quick readability matter, such as headlines, posters, logos, packaging, and attention-grabbing UI labels. It can also work for short bursts of text—taglines, calls to action, and wayfinding—where an energetic, friendly tone is desired.
The overall tone is upbeat and contemporary, with a sporty, friendly confidence. Its rounded geometry and slanted posture read as dynamic and approachable rather than formal, giving headlines a sense of motion and enthusiasm.
The design appears intended to deliver a high-impact, contemporary sans that feels active and approachable. By combining rounded geometry with an italic slant and simplified letterforms, it aims to stay readable while projecting motion and personality in branding and display settings.
Uppercase shapes lean toward clean, geometric rounds (notably O/C/G), while the lowercase keeps a simple, single-storey feel in key forms, supporting an informal voice. Numerals are chunky and highly legible at display sizes, with smooth curves and minimal detail that keeps them visually consistent with the letters.