Sans Normal Tiha 2 is a regular weight, very wide, very high contrast, upright, normal x-height font visually similar to 'La Volicia' by Prominent and Affluent (names referenced only for comparison).
Keywords: headlines, fashion, editorial, branding, posters, luxurious, dramatic, refined, display impact, premium tone, modern elegance, editorial voice, brand presence, high-contrast, sharp, crisp, airy, sculptural.
This typeface presents crisp, high-contrast letterforms with a largely monolinear skeleton that flares into pronounced thick–thin transitions. Curves are clean and rounded, while joins and terminals often resolve into sharp, tapered points that create a cut, blade-like finish. Proportions feel expansive, with generous horizontal spread and open counters; spacing reads airy and controlled in text. The overall rhythm alternates between sturdy vertical strokes and hairline-like horizontals or diagonals, producing a polished, graphic texture.
It is well-suited to headlines, magazine and lookbook typography, branding marks, and premium packaging where high contrast and refined details are an asset. It can also work for short pull quotes or large-format posters where its sharp terminals and airy spacing remain clearly visible.
The font communicates a sleek, editorial tone—confident and elevated, with a fashion-forward sense of drama. Its razor-thin details and sculpted curves give it a luxe, high-end personality that feels modern yet classically composed.
The design appears intended to deliver a contemporary, high-end display voice by combining wide, open proportions with dramatic contrast and precision-cut terminals. The emphasis is on visual polish and impact, prioritizing elegance and character in prominent settings.
Distinctive pointed terminals and fine internal transitions add sparkle at larger sizes, while the extreme contrast can create a shimmering texture in dense settings. Numerals and capitals carry the same sculptural logic, reinforcing a cohesive, display-oriented voice across the set.