Sans Superellipse Upry 15 is a very bold, very wide, low contrast, upright, tall x-height font visually similar to 'Hyperspace Race' by Swell Type (names referenced only for comparison).
Keywords: headlines, posters, logos, sports branding, gaming ui, futuristic, techy, industrial, sporty, assertive, impact, modernity, tech branding, display clarity, geometric style, rounded corners, soft-square, blocky, geometric, compact counters.
A heavy, geometric sans built from soft-rectangular (superellipse-like) forms and squared curves. Strokes are consistently thick with minimal modulation, and terminals tend to finish in blunt, slightly rounded ends. Round letters (O, C, G) read as rounded rectangles rather than true circles, while diagonals (A, V, W, X, Y) are crisp and angular, creating a strong mechanical rhythm. Counters are relatively compact and the overall spacing feels sturdy and dense, keeping shapes bold and uniform in text.
Best suited to large sizes where its blocky geometry and rounded-square curves can read clearly—headlines, posters, product branding, and identity work. It also fits interface titles, game branding, and tech-forward packaging where a strong, compact silhouette is desirable; for long-form text it will feel dense and attention-grabbing rather than neutral.
The font projects a contemporary, engineered voice—confident, punchy, and slightly sci‑fi. Its softened corners keep it friendly enough for consumer branding, while the squared curves and mass give it a tough, performance-oriented edge reminiscent of tech, gaming, and motorsport aesthetics.
The design appears intended to deliver maximum impact with a modern, geometric silhouette: strong presence, consistent stroke weight, and a distinctive rounded-rectangle construction. The goal seems to be a recognizable display voice that stays clean and utilitarian while still feeling stylized and contemporary.
Letterforms emphasize squarish geometry: the B and P bowls are tight and rectangular, and the S shows flattened curves with a structured, segmented feel. Numerals follow the same soft-square logic, with the 0 reading as a rounded rectangle and the 2/3 using stepped curves that reinforce the display-forward character.