Sans Normal Senus 2 is a regular weight, normal width, low contrast, upright, normal x-height font.
Keywords: ui text, branding, signage, headlines, packaging, friendly, clean, modern, approachable, neutral, everyday legibility, friendly modernity, softened geometry, general-purpose sans, rounded, soft terminals, open apertures, even rhythm, monoline.
A rounded, monoline sans with softly curved strokes and gently blunted terminals. Curves are broadly circular and consistent, while joins stay smooth and uncomplicated, producing an even typographic color. Counters are roomy and apertures are generally open, aiding clarity at text sizes. The lowercase shows simple, modern constructions with single-storey forms where expected, a compact shoulder rhythm, and straightforward punctuation and numerals that match the same soft, rounded logic.
Well-suited to interface copy, product pages, and wayfinding where a clean, non-intimidating sans is desired. It can also support brand systems and packaging that benefit from a modern, friendly feel, and works reliably for short headlines and subheads where rounded forms can add warmth without looking decorative.
The overall tone is friendly and contemporary, with a mild geometric influence that feels calm rather than strict. Its rounded finishing and open shapes give it an approachable, everyday voice suited to inclusive, user-facing communication.
The design appears intended as a versatile, general-purpose sans that balances geometric simplicity with softened terminals for a more welcoming presence. It prioritizes clear letterforms and consistent rhythm to perform in both display snippets and continuous text.
Spacing appears comfortable and steady, supporting a smooth reading flow in the sample text. The numerals and capitals share the same rounded stroke endings, keeping headings and mixed-content settings visually cohesive.