Sans Normal Jokad 3 is a very bold, normal width, medium contrast, italic, normal x-height font.
Keywords: headlines, posters, branding, sportswear, packaging, sporty, energetic, confident, retro, impact, emphasis, motion, display, oblique, slanted, compact, punchy, dynamic.
A heavy, right-slanted italic with smooth, rounded construction and broadly cut terminals. Strokes are thick and consistent with moderate modulation, creating a dense, high-impact texture. Curves are full and slightly squashed in places (notably in bowls and counters), while diagonals are assertive and help drive the forward-leaning rhythm. Spacing is relatively tight for such a dark weight, producing a compact line color that reads best at larger sizes.
Best suited for headlines, logos, posters, and short promotional copy where the bold italic stance can carry the message. It also works well for sporty branding, apparel graphics, packaging callouts, and attention-grabbing UI labels when used sparingly at larger sizes.
The overall tone is fast, assertive, and display-forward, with a clear sense of motion from the consistent slant and chunky silhouettes. It evokes headline energy—confident and a bit retro—without feeling ornate or delicate.
This design appears intended to deliver maximum impact with a streamlined, modern-leaning italic structure—prioritizing speed, emphasis, and strong silhouettes for display settings rather than extended reading.
Letterforms favor broad, simplified shapes over fine detailing, keeping counters open enough for short text despite the weight. Numerals match the letters in heft and slant, supporting cohesive set-in-one-line applications like scores, pricing, or callouts.