Sans Normal Mivu 1 is a very bold, very wide, medium contrast, upright, tall x-height font visually similar to 'Mega' by Blaze Type, 'Muller Next' by Fontfabric, 'Roc Grotesk' by Kostic, 'Gliker' by Studio Sun, and 'Bagor' by Trustha (names referenced only for comparison).
Keywords: headlines, posters, packaging, logos, titles, playful, chunky, retro, friendly, loud, impact, display, friendliness, retro flavor, rounded, soft corners, compact counters, blocky, heavy punctuation.
A heavy, rounded sans with broad proportions and a compact internal rhythm. Strokes are thick and consistent, with softened corners and large, pill-like terminals that keep the texture smooth despite the weight. Counters are small and often highly enclosed (notably in a/e/o and the numerals), producing strong ink-trap-like negative spaces that read as deliberate cut-ins. Diacritics and dots appear as rounded rectangles/ovals, reinforcing the geometric, molded feel, while diagonals (V/W/X/Y/Z) are wide and slabby with minimal taper.
Best used for headlines, posters, packaging, and logo/wordmark work where a strong, rounded silhouette is an advantage. It performs especially well for short, punchy phrases and branding applications that want a retro-friendly, high-impact presence.
The overall tone is bold and extroverted, leaning playful rather than formal. Its rounded massing and tight counters evoke a retro display sensibility—fun, assertive, and friendly—well suited to attention-grabbing headlines. The dense black shape and soft geometry also give it a toy-like, slightly cartoonish warmth.
The design appears intended as a display sans that maximizes impact through thick, rounded forms and tightly controlled counters. Its geometry and softened corners prioritize bold personality and a cohesive, molded texture over neutral text readability.
In text settings the face creates a dark, continuous color with pronounced word shapes and minimal interior sparkle. The compact apertures and enclosed forms favor short strings and large sizes, where the distinctive counter cut-ins and rounded terminals remain clearly legible.