Sans Superellipse Irdi 1 is a very bold, very wide, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, sports branding, game ui, packaging, techy, industrial, retro, assertive, sporty, impact, modularity, futuristic, robustness, branding, blocky, squared, rounded corners, stencil-like, angular.
This typeface is built from heavy, squared forms with generously rounded corners, giving many letters a superelliptical, rounded-rectangle footprint. Strokes stay consistently thick with minimal modulation, and counters are tight and often rectangular, creating a compact, high-impact texture. Terminals are predominantly flat and blunt, with occasional triangular notches and cut-ins that introduce a subtle stencil-like rhythm. Curved letters (such as C, O, and S) read as softened boxes rather than true circles, and diagonals (V, W, X, Y) are broad and muscular, emphasizing width and stability.
It performs best in display contexts such as headlines, posters, and short punchy statements where its dense, blocky shapes can carry visual weight. The industrial geometry also suits sports branding, game interfaces, and packaging where a robust, engineered feel is desirable. For longer passages, larger sizes and generous tracking help preserve clarity.
The overall tone is forceful and mechanical, with a confident, tech-forward presence. Its squared geometry and compact counters evoke retro-futurist display typography—more about impact and attitude than neutrality. The notch details add an engineered, utilitarian edge that feels sporty and industrial.
The design appears intended to deliver maximum visual mass with a modernized, rounded-rectangular geometry, balancing friendliness (rounded corners) with toughness (flat terminals and tight counters). The small cut-in details suggest an aim toward a constructed, modular aesthetic that remains distinctive in bold display settings.
Spacing and interior openings are relatively tight, so the font reads best when given room—especially in longer lines. Numerals match the blocky construction and feel suited to scoreboard or equipment-style messaging, with clear, bold silhouettes at a glance.