Sans Normal Ombuy 5 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Serenity' by Device, 'FS Lucas' and 'FS Lucas Paneureopean' by Fontsmith, 'Facundo' by Latinotype, 'Orqquidea' and 'PGF Trajanite' by PeGGO Fonts, and 'Gravita' by TipoType (names referenced only for comparison).
Keywords: headlines, posters, branding, logos, packaging, confident, friendly, modern, sporty, straightforward, impact, clarity, modernity, brand presence, geometric, rounded, clean, compact, high-impact.
A heavy, geometric sans with broad proportions and smoothly rounded curves. Strokes are uniform and low in contrast, with large counters and open apertures that keep forms clear at display sizes. The lowercase shows single-storey constructions (notably a and g), a sturdy, slightly squared shoulder on n/m, and a compact, assertive rhythm overall. Numerals are similarly stout and simplified, with a clean, contemporary silhouette.
Best suited for headlines, posters, and large-format copy where weight and width can carry the message. It also works well for branding, packaging, and punchy UI moments (banners, labels, calls-to-action) where a clear, modern sans is needed with extra presence.
The overall tone is bold and approachable: energetic without feeling playful, and confident without looking formal. Its smooth geometry and wide set suggest a contemporary, brand-forward voice suited to high-visibility messaging.
Likely designed to provide a robust, contemporary sans that stays clean and legible while delivering strong visual impact. The geometric construction and rounded forms emphasize clarity and consistency for attention-grabbing display typography.
The design leans on circular bowls and clean joins, producing a consistent texture across lines. Spacing reads generous for a heavy style, helping maintain legibility in dense headlines and short bursts of text.