Serif Flared Gury 3 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Bulldog' and 'Bulldog Std' by Club Type and 'Brown Pro' by Shinntype (names referenced only for comparison).
Keywords: sports branding, posters, headlines, logotypes, packaging, sporty, assertive, retro, dynamic, headline, impact, speed cue, branding, display emphasis, athletic tone, flared serifs, oblique stress, tapered terminals, compact fit, ink-trap hints.
A heavy, right-leaning serif with flared stroke endings and wedge-like terminals that create a carved, athletic rhythm. Strokes stay broadly even in weight, with subtle tapering into the joins and terminals rather than strong thick–thin contrast. The letterforms are compact with tight interior counters; curves are sturdy and slightly squared-off, and the italics are built as true oblique shapes rather than simple slants, giving a forward-driving texture. Numerals and capitals share the same broad, stable construction, with pointed diagonals and brisk, sheared shoulders that keep the color dense and consistent.
Best suited to display typography where its dense color and flared terminals can read clearly—sports branding, event posters, promotional headlines, team or product logotypes, and punchy packaging. It can work for short bursts of emphasis in editorial layouts, but will be most comfortable in larger sizes and with a bit of extra tracking.
The overall tone is energetic and confident, with a distinctly sporty, poster-like presence. Its forward slant and sharp flares suggest speed and impact, while the sturdy weight reads as bold and authoritative. The vibe leans retro-influenced without feeling decorative, more like classic athletic branding than formal editorial italics.
The letterforms appear designed to deliver maximum impact with a fast, forward-leaning silhouette and sturdy, low-contrast construction. Flared terminals and compact spacing point to an intention of producing a bold, athletic display italic that remains cohesive across caps, lowercase, and numerals.
The design relies on sharp terminals and tight counters, which increases punch at display sizes but can make small-size text feel dense. The diagonal emphasis is especially prominent in letters with angled strokes, reinforcing the sense of motion across a line.